Ben & Jerry’s Rob Michalak: Best Hiking Snacks

His Favorite Fuels (Aside from Ben & Jerry’s Ice Cream)

Rob Michalak

Rob Michalak directs Ben & Jerry’s social mission and enjoys getting out for hikes.
Photo courtesy of Ben & Jerry's

A Swirled of DifferenceRob Michalak personifies Ben & Jerry’s high social and environmental standards, making “A Swirled of Difference” as the ice cream company’s Global Director of Social Mission. When scooped away from the office, Michalak enjoys hiking in the mountains or baking quick breads, cookies or “whatever suits our gustatorial whimsy.” Here he shares the best hiking snacks he’s sure to keep on hand.

Clif Bar

Carrot Cake Clif Bar

On the hiking trail or a business trip, Rob sustains his energy with this all-natural, organic-ingredients bar disguised as a slice of carrot cake and made by one of the world’s most conscientious food companies.


Kind Arthur Flour

King Arthur Organic and Gluten-Free Flours

These GMO-free, high-quality flours come from the oldest flour company in the United States and provide a base for making any number of the best hiking snacks. Employee-owned King Arthur hosts educational baking events across the country.

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Annies Cheddar Bunnies

Annie’s Cheddar Bunnies

Annie’s creates snacks with health and the environment in mind, including these “bunnies,” which are made with aged cheddar cheese.

Patagonia fleece

Patagonia Micro D Fleece Jacket

This fleece jacket isn’t edible, but its zipper-free pockets make snacks easily accessible when hiking.

This article originally appeared in Kudos in the Summer 2016 issue of B Magazine.

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